Data Silos in Hospitality

My guest data is scattered and I can't use it

Simplify Data, Strengthen Brand

Is this what you are experiencing?

If you are missing information, dealing with outdated guest details or struggling to chase data from different software, here is what we can do to change it.

All of those are very common challenges in hospitality, where different systems are used for different things, and many of them don’t talk to each other or integrate. This causes data silos, which limits your ability to have all data in one place and use it to grow your business.

Bookboost is designed to solve this challenge and help you leverage clean and centralised guest data from the first day.

The Summary

How can Bookboost help you solve the scattered & dirty data challenge?

Bookboost is designed for hospitality, to help hoteliers consolidate their customer data and start using it without any hassles.

01

Gather all data from different sources into one platform using our CDP

02

Clean your data and fix duplicated profiles with our match & merge algorithm

03

Access guest profiles with all key information about every guest

04

Gather all your communication channels into one inbox

Tagline

Medium length section heading goes here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

Subheading one

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

Subheading two

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

Subheading three

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

Subheading four

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat.

Let’s review how thousands of hotels solve their data challenges with our platform

Bookboost is a CRM designed for hospitality that provides hoteliers with accurate data, deep guest insights and effective marketing campaigns across the entire guest journey. With Bookboost, gain a 360° view of each guest and deliver personalised experiences across properties to enhance customer lifetime value.

01

Gather all data into one platform with minimal effort

With our CDP, you can consolidate all your customer data into one system. Either from PMS, Booking Engine, Upselling Software, Review Manager, or more. This results in one source of truth with minimal effort.

If any information is updated in any system, the updates will also be reflected in Bookboost, allowing you to always access the latest version.

Ready to consolidate your data and start using it?

Learn more about how Bookboost can help your property get better results and deliver a more personalised guest experience

02

Clean your data and fix any duplicated profiles

It is also very common that data is outdated and many profiles have been created for the same guests due to multiple channels receiving reservations.

But no need to worry. Within our hotel customer data platform, our match & merge algorithm takes care of organising your data. It will remove any duplicated profiles, fix spelling mistakes and make sure data is updated and ready to use.

03

Access guest profiles with all the correct information

When your data is in one place, you can get real insights. Bookboost provides complete guest profiles where all valuable information is stored and visible. A real 360° view of your guests.

From their booking history to the marketing campaigns they’ve received and all the way to the amount they’ve spent in your property. With the right information, you can start creating targeted and value-led marketing campaigns and guest journeys that drive CLTV. All in Bookboost, without needing other platforms.

04

Gather all communication channels in the Unified Inbox

Another point of scattered data has to do with guest communication. Switching from platform to platform creates silos in communication too. With our Unified Inbox, this stops. All incoming messages from guests, either from OTAs, messaging channels, email, and more, will be stored in one single inbox.

You will get a general overview of all your messages and create a ticket for each conversation, ensuring all data is stored in one place and no guest remains without an answer.

From People Like You

Why do other hospitality brands use Bookboost to manage their data

“We needed a software that manages guest data in the right way. Bookboost excelled in this area compared to other solutions in the market. It helps us to provide a better guest experience by having the data available. We can know our guests and cater to their needs better.”
Markus Veikkolainen
CTO & CMO, Hiisi Homes & Hotels

Let’s deliver an amazing experience

Are you ready to increase your revenue and build lasting guest relationships? Take the first step today.

Let’s solve all your questions

Learn more about Bookboost and its advantages.

How does Bookboost gather data from other platforms?

Our hotel customer data platform easily connects to other software, ensuring the data transfer is safe and smooth. This transfer can be automated without any manual effort needed to ensure there is always one source of truth.

Why is it good to have my data stored in one place?

Data silos prevent you from having a big picture of your operations and your guests. In addition, having different profiles for the same guest on each system complicates your communications and planning. When you have a master guest profile, you can clearly understand your customers and create initiatives to reach them in the right way.

Can I use the data stored in Bookboost?

Absolutely! Once your data is in Bookboost you can use it for different things. Our CDP feeds our Multi-channel CRM, our Unified Inbox and our Guest App. For example, you can use your data to create different guest audiences and send marketing campaigns via email or WhatsApp to them.

Isn’t the PMS enough to store customer data?

Your PMS can store reservation data; however, it cannot store data based on communications, CLTV, messages received from guests, reviews, and more. To unify all available data, you need a hotel customer data platform.

How does Bookboost integrate with my current systems?

Bookboost's open API provides hotels with the flexibility to seamlessly integrate the platform with their existing systems. We are compatible with 80+ PMS in the market.

Still have questions?

Contact our team for further assistance.