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The latest industry news, helpful guides, and best practices articles.

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Guest Experience
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6 min
3 ways targeted upselling can transform guest experiences
UpsellGuru tells us three ways you can leverage personalisation to build upselling strategies that are bulletproof.
Hotel Marketing
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5 min
Overcoming the pre-arrival noise: Tips to stand out among other hotels
How do you stand out when everyone’s sending emails? Let’s review the pre-arrival tactics and fixes your hotel needs.
Hotel Marketing
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4 min
7 marketing campaign ideas for serviced apartments
Use these ideas to communicate effectively with guests staying in serviced apartments.
Guest Experience
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5 min
What you should know to design the guest experience of the future
Understanding guest preferences is key to keeping guests coming back. Find out how hoteliers are getting to know what their guests want and expect.
News
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2 min
Connect any chatbot to Bookboost’s Unified Inbox for effortless guest communication
Discover how Bookboost’s API Messaging empowers hotels with flexible chatbot solutions.
Hotel Marketing
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4 min
Reality Checklist: 7 signs you need hotel CRM software
Review these seven situations and determine if a CRM would be the best choice for your property.
Guest Experience
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4 min
Guests expectations in 2025: A complete guide on how to engage travellers
Curious about guest expectations in 2025? Here are a few trends we have noticed.
Guest Experience
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6 min
Personalisation Revolution: How to use a hotel CRM to personalise the guest experience
Personalisation in your hotel doesn't need to take all of your time. Let's explore practical ways to personalise the guest experience without spending hours on it.
Hotel Marketing
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5 min
Beyond the basics: 7 digital marketing trends for hotels in 2025
If you want to stay competitive and attract more guests, these 7 innovative digital marketing trends are ones you can’t ignore.
Hotel Marketing
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4 min
7 mistakes hotels should avoid when sending emails to guests
Avoid these mistakes and create emails for guests that drive more conversions and make your hotel stand out.
Guides & more
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2 min
Bookboost & Hotel Tech Report: Email Marketing & Hotel CRM Guide
Download this guide and learn about new CRM and email marketing trends for hotels and how to select the right software for your business.
Hotel Marketing
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5 min
5 marketing campaigns to reengage your past guests
Past guests can be a great source of new direct bookings. But to attract them, you need the right campaigns. Get inspired with these ideas!
Guest Experience
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5 min
4 Ways to Automate Personalized Guest Experiences
Personalization has become a cornerstone of hospitality. Here are our top tips to seamlessly deliver unforgettable guest experiences.
Guest Experience
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4 min
How Bookboost integrates with Apaleo
Bookboost integrates with Apaleo. Learn more about how this integration works and how it benefits hotels.
Guides & more
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3 min
From Data to Delight: How CDPs impact daily operations & long-term results
Download this guide and discover how a hotel Customer Data Platform can grow your revenue and transform guest interactions.
Guest Experience
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4 min
Guest Engagement: 5 tactics to grow it in your property
Discover how to leverage guest engagement to get better results for your property.
Hotel Marketing
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5 min
7 features you can’t miss in a hotel CRM
Let's talk about features. If you are looking to implement a CRM in your hospitality business, here are the ones you should pay attention to.
News
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3 min
Bookboost launches a new AI-powered Unified Inbox & email ticketing system
Discover all the new features the Unified Inbox brings to hospitality.
Guest Journey
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5 min
Boosting revenue with pre-arrival communication: targeted offers & user experience
Discover strategies for targeted offers and seamless user experience with insights from Userguest.
Hotel Marketing
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3 min
What is the difference between a hotel CRM for B2B and for B2C?
To choose the right CRM for your hotel, first, you need to understand the difference between a B2B and a B2C system.
Data Management
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4 min
What is match & merge and how it works for your hotel
Discover the power of match & merge in Bookboost CRM and how it can benefit your hotel business.
Hotel Marketing
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5 min
Time-Saving Tools: 5 Must-Have Technologies for Your Hotel
Explore 5 must-have technologies that can save time for every area of your hotel.
Guest Journey
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5 min
Do’s and don’ts for guest communication in a multi-property hotel
Learn dos and don’ts for guest communication and implement them today for your multi-property hotel.
Operations
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3 min
How does Bookboost help front desk teams to be more efficient?
Discover how Bookboost can enhance the efficiency of your front desk teams.
Hotel Marketing
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4 min
A complete guide for implementing a CRM in your hotel for the first time
Implementing a CRM in your hotel doesn't have to be a problem. Follow these recommendations to create a smooth process.
Data Management
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4 min
5 not-so-obvious ways to use guest data to make decisions in your hotel
Guest data empowers hotels to make accurate decisions that drive long-term results. Explore how to apply it to different areas in your hotel.
Guest Journey
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5 min
7 best practices to create guest journeys that amaze your hotel guests
Creating exceptional hotel guest journeys is crucial for personalizing experiences and growing guest satisfaction. Here are seven best practices.
News
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2 min
Frictionless guest journeys and upselling made easy: Bookboost and UpsellGuru announce strategic partnership
Discover the partnership between Bookboost and UpsellGuru and how it can help your hotel business.
Operations
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4 min
How Bookboost helps multi-property hotels manage guest communications?
Discover how Bookboost can improve guest communication for multi-property hotels.
Hotel Marketing
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6 min
Hotel Cases: 9 brands that implemented a CRM & the results
These 9 brands implemented a CRM system in your hotel and saw better results in their marketing operations and service. Read their stories.
Hotel Marketing
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5 min
Beyond Bookings: How Hotel Marketing Drives Revenue Beyond the Reservation
Marketing plays a key role in increasing revenue for hospitality brands. Discover how to use it at your advantage.
Hotel Marketing
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4 min
Hotel Guest segmentation: 5 basic tips to boost conversions
Learn the basics of guest segmentation and how to use it to boost revenue and personalise the guest experience.
Hotel Marketing
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6 min
6 steps to create an effective CRM strategy that actually drives results
Having a CRM for your hotel alone is not enough. Learn how to build a CRM strategy that drives real results.
Guest Experience
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5 min
Customer effort: when your guests think it is difficult to stay in your hotel
Make it easy for your guests to enjoy their stay. Discover why lowering customer effort is crucial for guest satisfaction and how to do it.
Guest Journey
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5 min
5 steps to master the inspiration stage of the guest journey
The guest journey begins in the inspiration stage and you have the opportunity to influence it and attract more travellers.
Guest Journey
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3 min
Leveraging the Hotel Guest Journey to Drive Stronger Revenue Performance
Discover how to integrate revenue management throughout the guest journey!
Operations
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5 min
How does Bookboost help reception-less hotels provide a digital experience?
Learn how these hotels use Bookboost to run their operations without any hassle.
Hotel Marketing
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4 min
5 trends to be aware of for your hotel’s strategy
How does Taylor Swift affect the industry? This and other 4 trends you can leverage to increase revenue.
Data Management
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5 min
Data Management: 3 problems hoteliers face and how to solve them
Recognize the problems in Data Management and how to handle them
Webinars & Live session
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5 min
Guest Journey Basics: Strategy, revenue and optimization of processes
Unlock the power of guest journey mapping! Learn how to understand your guests, and boost revenue with a winning guest journey strategy.
Operations
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3 min
Automation implementation in hotels: Truths and myths
Learn more about automation and how to implement it in your hotel.
Guest Experience
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5 min
2024 trend: How to put guests at the centre of all
Being guest-centric will help you to increase revenue. But how? Let's find out in this article.
Webinars & Live session
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5 min
Being guest-centric: Data-Driven Strategies to Redefine Hospitality
Discover the right strategies to put your guests at the centre and grow your revenue.
Hotel Marketing
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5 min
How to effectively reach tech-savvy travellers
Tech-savvy travellers are looking for specific things. Discover how to bring them into your property.
Operations
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3 min
Human vs. Tech: How to find the balance in your hotel operations?
Find the right balance for your property and get the best of both worlds.
Guest Experience
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4 min
4 tactics to make your guests come back for a second visit
Implement these 4 tactics today to increase your guest loyalty and revenue.
Hotel Marketing
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3 min
How Bookboost helps hotels to grow direct bookings
Learn how Bookboost is helping hundreds of hoteliers around the world to boost their direct bookings.
Hotel Marketing
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3 min
4 reasons why being multi-channel steps up your guest communications
Understand the importance of being multi-channel.
Guest Experience
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4 min
Guest satisfaction: 6 tactics to increase it in your property
Try out these tactics and make your guests happier than ever.
Guest Experience
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4 min
5 tactics for better guest communication
Read this article to learn five powerful tactics that will enhance your digital guest communication.
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